Web usability is probably the most important factor in any web design. This is the driving feature that keeps your visitors coming back to your website. Given below are a few points you need to consider in order to maximize the use of your website.
Factors to consider in order to improve web usability
1.) Give your visitor what they want
Visitor means business; you are looking for information and will stay on your site only if they find what they are looking for. So provide only relevant information on your homepage specifically for your end users. Weblogs are a great way to find out what keyword your visitor used and for what purpose he or she would visit your website.
2.) Tell your visitor what your site is about
Websites are often crowded with information in an informal manner that makes it difficult to find out what the site is all about! Your site should provide information about what it can provide a visitor quickly. You can do this by providing relevant information on the homepage. You can also provide links such as’ about us’ or ‘about this website for more information.
3.) Provide comprehensive links to the site
Extensive site links are very important to any website. They allow for easy navigation across all pages and reduce the time spent browsing pages. Your user can have instant access to what they want on any webpage using a wide range of site links. It also allows the search engine robots to secure your pages. Extensive site links can be provided at the bottom of all web pages.
4.) Provide a site map
Sitemap is a great website symbol. Sitemaps provide an entire skeleton of a single web page with all the links. As site maps are intended to provide site information it can lead to more effective browsing.
5.) Make sure your website is loading quickly
No one likes pages that take too long to load. Your website visitor makes decisions in seconds and it will not take him long to press the back button or type another address to access other related websites. So make sure your website is loading very quickly.
The possible reasons for the long loading are
Use of large images, java applets, flash programs or ad banners
Improper use of tables, such as placing an entire page under a table
Placing too much information (over 50K) on a single page
Use of free or low-quality hosting services that result in slow data transfer of bad or unwanted HTML codes
6.) Improve site navigation using icons
This Site navigation is the most important aspect of web usability. Using different XP style icons can make your site attractive at the same time and add to the easy navigation. Some businesses that offer XP-style icons are HTTP: //www.icongalore. com, iconpharm.com, etc. Icongalore.com offers high-quality XP icons for as low a cost as $ 3 / icon.
7.) If your site has a lot of content make sure it is readable
Poor reading can cause your users to leave. Poor reading occurs due to the use of small fonts, incorrect color combinations, long sentences, repetitive background images, and incorrect titles.
Tips to improve readability
Use the correct font size. Generally, a font size of 10 to 12 will ensure faster reading
Use appropriate font types and be sure to use only one font per page. Verdana or Arial fonts are best for online learning
Avoid using long sentences. Divide your long sentences into short and interesting ones
Avoid using vertical and duplicate background images
Provide relevant topics and provide strategic links
Keep your content flowing free and articulate your point by providing appropriate characters. Shorten your sections into two or three sections
Avoid justifying your content
8.) Check your site before launching
Checking your site before uploading is very important. You should take information such as site loading times, navigation, availability of information, content, browser compatibility etc. while browsing.
Check to see if your site uploads to all browsers
Check all links and see if they work
Check for site errors if any
Check spelling errors and system errors
Check site loading times
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9.) Check your server log data regularly
Your server log data is probably your best source of information to improve the usability of your website. Your web blog can provide you with information such as keywords used to access your site, website downtime, most visited pages, exit pages, etc. By reading your blog you can find the pages a particular visitor has accessed and the page we came from. . This can help you to improve popular pages and pay special attention to pages that appear to exist. Overall reading the server log daily is very important.